The focus of competitive advantage in many science and technology startups is, not surprisingly, on the science and technology. Many sci-tech startups choose to protect the innovative function over the innovative form, and I think that’s a huge miss.
Read MoreRegistered vs. Unregistered Intellectual Property
The value of registering IP rights with the United States Patent and Trademark Office provides additional opportunities to preserve business value through enforcement of company IP rights.
Read MoreIdentifying Intellectual Property Created In A Business
Copyright protection can relate to web content, marketing brochures, marketing videos, logos, etc.
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